Consultancy

Brand Design and Development

Tensquare team of brand development drive is to turn your hotel into a local market leader with our proven methodology. We have an extensive international experience in both the hospitality travel s& tourism industry, and leave no stone unturned to increase your top line revenue and bottom line profit.

How We Work

Tensquare Group brand development and yield experts will be incorporated in your hotel management structure and operate as a part of your team. And we will take on the responsibilities and duties of revenue management and business development. Working beside your executive management, we will be implementing best practices, proven techniques and the latest travel distribution developments.

Concept Management

Tensquare Group assists investor clients with hotel concept development services. With years of experience and having been at the forefront of innovation in the international hospitality industry, we create unique and original concepts. We work together with various design studios to make your hotel stand out and become a lifestyle destination.

To manage a repositioning or new hotel project properly, it is fundamental to have in-depth industry knowledge and insight. We ensure that the design and architecture is well aligned with the actual business and translate into feasible and efficient operations. Our team of hotel professionals is at your disposal to turn your new hotel into a winning success formula.

A concept that truly stands out, offers more than just a bed. Hospitality is about people and experiences. It needs to connect with the guests on an emotional level.

Finance and Asset Management

With our proven methodology and best practices we drive the overall financial results of hotel assets, optimizing the return on investment on your hospitality real estate investment. We aim to challenge the status quo in your local market and turn your hotel property or project into a market leader. Too many hotels are stuck in traditional ways of operations; we will lift your hotel asset to another level, uncovering the hidden revenue potential.

The focus of hotel asset management has shifted from a sole focus of cost control to optimizing both top line revenues and bottom line results. We provide recommendations and practical action steps to maximize returns and improve asset value in hospitality properties. Through pro-active participation in your hotel business we enhance operating performance and results, manage cash flow, and optimize capital expenditure in order to increase property profits and value. Our approach is always to focus on hotel value enhancement, maximizing the performance of the hotel asset. Our investment client's interests are always the key focus.

Market Evaluation and Feasibility

We are helping hotels to open and remodel successfully, we have seen how many would-be hoteliers simply assume that their vision will succeed, without conducting any notable research on building a hotel business that will be consistently profitable and competitive. We involved in carrying out an effective hotel feasibility study.

We study investigates your hotel proposal to see if it is feasible as a sustainable, profitable business model. It does this by considering its viability relating to market, location, costs and financing. A feasibility study forms the cornerstone of your preparations for your new or remodeled hotel. The key steps of an effective hotel feasibility study.

Location analysis

Studying proposed sites for hotel or resort aims to answer a number of questions critical to the success of the hotel project. What makes the location an attractive site? Is there a supply of labour sufficient in number and quality? What human resource costs can be expected? Is the hotel supported by easy transport links? What are potential risks and advantages associated with the local area?

Total costs calculation

This includes the development and architectural costs prior to opening the hotel. Then there are the operating overheads which the hotel will incur, including licenses, taxes, equipment, furniture, insurance, human resources, inventories, electricity, water and more.

Local hotel supply and demand investigation

This involves analyzing all hotels in the local area, chiefly their competitiveness. Information can be found with tourist boards, tour operators and travel research groups. Knowing local hotel supply and demand helps in projecting occupancy levels and rates for your hotel, one of the key elements in establishing its economic feasibility.

Room rates and year-round occupancy levels

After establishing hotel supply and demand, your own hotel's competitiveness, your projected operating costs, desired ROI, and crucially, benchmarking your competitor hotels, you can focus on room rates. Year-round projections for demand will go a long way to informing your pricing decisions.

Establishing and projecting hotel revenue sources

The main sources of revenue for your hotel will come from room stays, food and beverage, and events such as conferences and meetings. Using your projections for average year-round room rates and occupancy levels, you can project sales from different revenue sources, including food and beverage, leisure and events.

Hotel feasibility study projected ROI

One of the most important parts of your hotel feasibility study is the projected ROI. ROI is worked out by using a number of metrics, including internal rate of return (IRR), net present value (NPV), debt coverage ratios and discounted cash flow (DCF), as well as others. They help to show if the investment return is enough to proceed and if you will need to find financing from elsewhere.

If so, will the lenders of this capital be content with the projected ROI? If not, the hotel proposal can be abandoned altogether or it can be altered to make the return on investment attractive enough to proceed, such as changing site, tweaking room rates and reducing costs. A clear and comprehensive report is what banks, institutional or private investors (family offices) will be looking for.

Revenue Management

Tensquare Group can help you to optimize the revenue results of your hotel. We uncover the hidden revenue potential of hotels and resorts.

Our Methodology

We have developed in-house best practices in hotel yield and distribution strategies for any type of hotel or resort properties. We have a long history of growth results with our innovative and proven methodology.

We look beyond only top line revenue, and incorporate cost of distribution into our strategy mix, monitoring both the RevPar and GopPar results of your hotel. Our Yield outsourcing specialists will focus to also optimize the GOP (gross operating profit).

The core components of Revenue Management services are:

  • Product mix diversification
  • Market segmentation
  • Positioning strategies
  • Competitor study
  • Price benchmarking
  • Price structure implementation
  • Rate yielding strategies
  • Forecasting and budgeting
  • Demand management
  • Distribution strategies online and offline
  • Marketing coordination
  • Direct sales stimulation
  • And we will provide you with comprehensive reporting; to make sure you are fully in the loop and have full insights in the pricing and distribution strategy of your hotel:

  • Daily Pick-up Report
  • Monthly Analysis Report
  • Distribution Strategy Updates
  • Weekly Summary Report
  • We basically handle all revenue management tasks on a daily, weekly and monthly basis on behalf of your hotel business.

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